HYBE won two main awards at the iF Design Awards 2021 for its BTS "GRAPHIC LYRICS" and Tomorrow X Together album "The Dream Chapter".

According to the list of 2021 iF Design Awards winners released by iF International Forum Design GmbH in Germany on the 12th, BTS's graphic relix series and Tomorrow X Together's album Dream Chapter series won the main prize in Communication. 

'iF Design Award' is considered one of the world's top three design awards along with the Red Dot Design Award and the International Design Excellence Award. HYBE, who won the main prize in the brand & communication category for its package design of the BTS "LOVE YOURSELF" album series at the Red Dot Design Awards last year, proved its ability to produce content with high perfection by winning the iF Design Award.

BTS's "Graphic Lyrics" series, which won the iF Design Award for communication, drew much attention in June 2020 for presenting a new way to enjoy music with the catchphrase "Song, Become a Picture," describing BTS's LYRICS as a GRAPHIC.

BTS's "A Supplementary Story: You Never Walk Alone," "Save ME," "House of Cards," "RUN" and "Butterfly," graphic lyrics, which take the song to the next level in the illustration book, with solid stories to convey sympathy and comfort. The adoption of different printing and production methods for each of the five books was also drawing attention as a differentiated attempt. Graphic Lyrics was published simultaneously in Korea, the U.S., and Japan and was loved by global fans, and in Korea, all five books in the series ranked in the top 10 on Kyobo Bookstore's online and offline weekly best rankings in the first week of its release.

Tomorrow X Together's album "Dream Chapter" series also won the main prize in the iF Design Award communication category in recognition of its excellent album branding.

The "Dream Chapter" series is a series of stories that lead to Tomorrow X Together debut album "Dream Chapter: STAR," the first full-length album "Dream Chapter: MAGIC" and the second mini-album "Dream Chapter: ETERNITY," featuring the experiences and growth stories of boys who are different and similar to them.